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Scent of Africa unveils the Akua’ba collection at TFWA Cannes
Unveiling of Akua'ba, a new collection of six Eau de Parfums by Scent of Africa at Cannes CANNES, September 2026 – Scent of Africa, the fine fragrance house crafted in Ghana, unveils Akua’ba, a new collection of six Eau de Parfums, at the TFWA World Exhibition & Conference in Cannes (Green Village, stand H36). Akua’ba unfolds through six fragrances: Anidaso, Ifamora, Mayele, Soyayya, Upendo and Simunye. Their names draw from six African languages, while the collection traces
SCENT OF AFRICA
6 days ago4 min read
2022
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Power of Scent: Africa's Luxury Runways Its Own Notes
Mahoxa x Scent of Africa At Paris Fashion Week, Maxhosa Africa partnered with Scent of Africa to integrate scent into its runway presentation, positioning fragrance as both a commercial category and a signaling tool for African luxury. While fashion–fragrance adjacencies are standard within European luxury conglomerates, the MaXhosa x Scent of Africa collaboration is proof that African brands are increasingly building intracontinental partnerships that allow them to control n
SCENT OF AFRICA
Apr 161 min read
Scent of Africa at TFWA Conference in France
Scent of Africa was proudly showcased at the exhibition of the 2022 Tax Free World Association - TFWA World Conference and Exhibition in...
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Oct 17, 20221 min read
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